Positively Impacting Traffic Safety Culture for Indigenous Youth: A Heritage-Focused Approach

Jacob Steven Pehrson, Ahmed Abdel-Rahim, Logan Prescott

Abstract


This paper presents the development of heritage-focused outreach materials with the objectives of positively impacting traffic safety culture for Indigenous youth to reduce the number and severity of traffic crashes impacting these communities. The approach presented in this paper includes involving local community leaders in traffic safety education and incorporating culturally based material in outreach education. This could empower Tribal communities to preserve their cultural identities while acquiring the expertise needed to promote traffic safety.

Keywords


traffic crash characteristics, Tribal communities, impaired and distracted driving, intervention strategies, culturally based material, local community engagement

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